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Welcome to our new website – it’s your one-stop-shop for the best babycare advice, tips, and a great range of BPA free product choices for every stage of your baby’s development.
Call us: 0700 4 222437

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The Basics range has been designed to offer you quality every day essentials at great value. All products are thoughtfully designed with built in product features,"basic" does not have to mean basic designs! As you'd expect, all of our products are made from BPA free materials and are dishwasher and microwave safe.
With Vital Baby being a family business and with most of our staff having children of their own, we knew that Vital Baby had to offer help to the babies in Japan. Our Disposable Bottles are the perfect solution to the water contamination problem that Japan is facing as the bottles are all individually wrapped, pre-sterilised and are ready for immediate use.
As you can see at the jpa4babies.jugem.jp website, the bottles are already making a huge difference in Japan giving parents peace of mind knowing that their babies can feed safely.
We will of course keep you up to date with all the news relating to the usage of Vital Baby Disposable Bottles in Japan on our website and also on our Facebook Page – Vital Baby Products.
To view or purchase Vital Baby’s single use pre-sterilised disposable bottles, which are available with medium or fast flow teats, please choose one of the links below:
Single-use sterile feeding bottles 240ml - Medium-flow
Single-use sterile feeding bottles 240ml - Fast Flow
Vital Baby are happy to introduce a new addition to the Vital Baby product family. The Brand New Soft Flip-Spout Free-Flow cup is now available to purchase here online and also in all major Boots Stores. The clever design provides free flow drinking when in use and non-spill travel when the spout is closed. The soft spout is hygienic and protects baby’s gums.

PLEASE BE AWARE THAT THE LEAFLET INSIDE THIS CUP CURRENTLY STATES THAT THIS CUP COMES COMPLETE WITH OUR SMOOTH FLOW NON-SPILL VALVE. WE APOLOGISE FOR THE ERROR - THIS CUP IS FREE-FLOW AND THEREFORE DOES NOT REQUIRE A VALVE.
YOU CAN DOWNLOAD THE CORRECT LEAFLET BY CLICKING HERE.
Thinking of gift ideas for babies and toddlers can sometimes be a challange so why not have a look at the Bundle Kits we offer. Our Bundle kits include Weaning bundles, Feeding bundles, Toddler bundles, Trainer cup bundles and Nurture Bundles, available to choose from in different colours. Click here to browse the Bundle offers to pick the perfect gift today!


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We are pleased to announce our new Vital Baby range is now available online at Amazon.co.uk. Whilst shopping for goods, gifts or browsing for ideas, why not add some Vital Baby products to your basket. Visit www.amazon.co.uk
Spend over £25 and get a fabulous free gift! Check out our huge range of BPA-free Baby Feeding Products in amazing bright colours.
Hurry, offer only available while stocks last........
We are very pleased to announce that our new Vital Baby range is now available from Ocado. Now you can add your favourite Vital Baby products to your weekly shop, delivered straight to your kitchen with handy one-hour delivery slots. Why not go to ocado.com now and order today!
Our range of Play 'n 'Splash Family and Friend baby bath toys have arrived! At just £2.49 per set, their bright colours, squeaks and super cool style make them perfect for playtime whether at home or travelling and of course, when in the bath! Fun for ALL the family. Click here to shop for our new baby bath toys.

Following another year of competitive decision making, Practical Parenting and Pregnancy magazine have spoken and identified those products that stand out from the crowd for practicality, ease of use, value for money and quality!
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Vital Baby have teamed up with Organix, the pure and nutritious organic baby food brand, who have just launched Organix Natter, a new community where mums and dads can get advice, share weaning experiences with other parents,
download recipes, collect rewards and much more. The launch of Organix Natter coincides with a completely new look for organix.com, reflecting the new look packaging on its pure, natural, organic baby foods. Read more….
Although we are very pleased and excited to have been nominated for this prestigious award, we were not surprised. Our Unbelievabowl™ (the ultimate super strong suction bowl) really does stick to baby’s highchair with unbelievable suction power. Simple and easy to attach, once securely locked in position baby will not be able to remove the bowl and spill it contents, making mealtimes less stressful and less messy! Read more…

Wow – we are lost for words! Following the various news articles in the press and on TV recently we have been inundated with orders for our new Vital Baby® Nurture™ Single Use Disposable Feeding Bottles. A big “thank you for your patience” to all of you who have ordered directly from our shop or have been hunting the bottles down at Boots. Read more….

There’s been a lot in the media recently about BPA. If you’re wondering what all the fuss is about, here’s a quick run down. BPA stands for bisphenol A – a substance that is included in all polycarbonate products, like baby bottles, made for everyday use around the home... Read more….